How Micron’s massive buildout made Boise a boomtown
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Micron, once an under-the-radar semiconductor company, now one of AI's biggest winners, is building big in its hometown of Boise, Idaho, transforming it into America's latest boomtown. Newly minted millionaires, gated communities with sprawling homes, [music] and a downtown filled with new businesses and new people. >> There's been an influx of Californians here. Probably about every 10% of the people I know are transplants. >> So much more development, a lot of restaurants popping up. >> Change is certainly here. >> That change is driven largely by the AI boom and the insatiable need for the chips that make it possible. Every AI processor from Nvidia or AMD needs memory so it can rapidly access data to execute tasks and there isn't enough of it. And that's what Micron makes and why it's [music] spending $50 billion to expand in Boise, building two huge new fabs. The first [music] is set to pump out memory chips next year. >> It does require that we think about [music] how we are able to staff with 17,000 jobs. We've had to [music] open up talent pathways that didn't exist or haven't existed in the US for sure [music] for for decades. >> CNBC went to Boise to see Micron's construction [music] and ask locals about all the changes firsthand.


