As Gotham FC’s governor and lead owner, Carolyn Tisch Blodgett is capitalizing on the moment: she’s turning a championship soccer club into a breakout New York brand with the reach, relevance, and staying power to lead the next era of sports.
Tisch Blodgett — shared her approach to investing in women’s athletics, including leveraging fandoms and AI technologies, as part of Business Insider’s The Long Play .
Interviewed by Nathan McAlone , Business Insider’s deputy editor covering media and advertising, Tisch Blodgett said that her marketing background has been invaluable for building strategy in the business of sports.
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