IC, a global provider
of online trading services, has launched a new campaign featuring Mexican
football goalkeeper Guillermo Ochoa, building on its partnership with the
player and continued brand activity across Latin America.
The campaign draws on
Ochoa’s experience in international football, where years of preparation can
come down to a single decision. It highlights the importance of reading
changing conditions, responding with precision and remaining focused under
pressure.
These are principles
IC also recognises in financial markets. While football and trading present
very different challenges, both demand preparation, judgement and the ability
to make informed decisions when circumstances change.
“Our partnership
with Guillermo Ochoa reflects how we think about performance at IC. Preparation
matters, but so does the ability to respond when conditions change. By drawing
on Guillermo’s experience, we’re able to communicate these principles in a way that
is relevant to audiences across Latin America,” said Javier Jara, IC LATAM
Regional Manager.
The campaign follows
IC’s partnership announcement with Ochoa in April 2026, which formed part of
the company’s efforts to build its brand presence across Latin America, with
Mexico a priority market.
Featuring Ochoa in a
new brand film, the campaign will be distributed through IC’s digital and
social media channels, supported by regional marketing activity.
Watch the video
About IC
IC is one of the
world’s largest online trading providers, offering access to a wide range of
trading instruments across Forex, indices, commodities, stocks, bonds, and
cryptocurrencies. Founded in 2007 in Australia, IC is known for its deep
liquidity, ultra-low spreads, and advanced trading technology, trusted by
traders in over 200 countries. Ranked No. 1 globally for retail FX/other
volumes (Finance Magnates Q4 Report), IC continues to invest in innovation,
infrastructure, and strategic partnerships as it expands across the Middle
East, Africa, Southeast Asia, and Latin America.
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This article was written by IL Contributors at investinglive.com.
